Tourisme urbain
D’après ONU Tourisme, le tourisme urbain est « un type d’activité touristique réalisé en milieu urbain avec les caractéristiques qui lui sont propres d’économie non agricole – administration, industrie manufacturière, commerce ou encore services – et de nœud de transport. Les destinations urbaines/citadines offrent une gamme large et hétérogène d’expériences et de produits culturels, architecturaux, technologiques, sociaux et de nature à des fins de loisir et d’affaires ».
D’après ONU Tourisme, en 2015, 54 % de la population mondiale vivait en milieu urbain et cette part devrait atteindre 60 % d’ici 2030. Le tourisme constitue, avec d’autres piliers essentiels, une composante centrale de l’économie, de la vie sociale et de la géographie de nombreuses villes du monde et c’est donc un élément important des politiques de développement urbain.
Le tourisme urbain peut être, pour beaucoup de villes et de pays, une force motrice du développement en contribuant à faire avancer le Nouveau Programme pour les villes et les 17 objectifs de développement durable, en particulier l’objectif 11 « Faire en sorte que les villes et les établissements humains soient ouverts à tous, sûrs, résilients et durables ». Le tourisme est intrinsèquement lié à la façon dont une ville se développe ; il relève et améliore les conditions de vie pour les résidents et pour les visiteurs.
La mise à profit du potentiel du tourisme au service d’une croissance durable et inclusive des villes doit s’inscrire dans une démarche multipartite et à de multiples niveaux, reposant sur une coopération étroite aux différents niveaux de l’administration, touristique et autre, avec le secteur privé, les populations locales et les touristes eux-mêmes. De même, le développement et la gestion des villes sur un mode durable doivent être intégrés au cadre plus large d’action pour les villes.
Events
8th UNWTO Global Summit on Urban Tourism "Smart Cities, Smart Destinations" 7th UNWTO Global Summit on Urban Tourism 6th Global Summit on Urban Tourism 5th Global Summit on City Tourism 4th Global Summit on City Tourism 3rd Global Summit on City Tourism 2nd UNWTO Global Summit on City Tourism Global Summit on City Tourism
UNWTO Conference on City Breaks: Creating Innovative Tourism Experiences
Mayors Forum for Sustainable Urban Tourism
3rd edition Mayors Forum for Sustainable Urban Tourism (Madrid)
2nd edition Mayors Forum for Sustainable Urban Tourism (Porto) 1st edition Mayors Forum for Sustainable Urban Tourism (Lisbon)
Quantifying tourism in city destinations
This joint report of UN Tourism and WTCF assesses the current situation and challenges of tourism data collection and reporting at the city level through the review and analysis of 22 case studies of city destinations covering Africa, the Americas, Asia and the Pacific, Europe, and the Middle East. The analysis will help advance the harmonization of existing data practices in city destinations with the ambition of creating a global database of urban tourism, enabling better understanding and benchmarking of its size, value and impacts, both globally and by region.
Recommandations de ONU Tourisme en matière de tourisme urbain
Ces recommandations découlent de la série de sommets de ONU Tourisme consacrés au tourisme urbain depuis 2012, de la Déclaration de Lisbonne sur le tourisme urbain durable adoptée au premier Forum ONU Tourisme des maires pour un tourisme urbain durable tenu à Lisbonne ( Portugal ) le 5 avril 2019, en plus d’études menées par le secrétariat de ONU Tourisme dans le domaine du tourisme urbain.
RESEARCH
UN Tourism-WTCF City Tourism Performance Research
The UN Tourism/WTCF City Tourism Performance Research brings forward an analysis and evaluation of success stories in urban destinations. The results were collected by experts who applied the methodology created for the initiative through the realization of field visits and interviews of local tourism authorities and the main stakeholders. The publication based on case studies from 15 cities, provides in-depth understanding of each individual city and has the objective to enable other cities to learn from the progress they have achieved in order to enhance their performance, competitiveness and sustainability.
‘Overtourism’? – Understanding and Managing Urban Tourism Growth beyond Perceptions
The management of tourism flows in cities to the benefit of visitors and residents alike is a fundamental issue for the tourism sector. It is critical to understand residents’ attitude towards tourism to ensure the development of successful sustainable tourism strategies. This report analyzes the perception of residents towards tourism in eight European cities – Amsterdam, Barcelona, Berlin, Copenhagen, Lisbon, Munich, Salzburg and Tallinn – and proposes 11 strategies and 68 measures to help understand and manage visitor’s growth in urban destinations. The implementation of the policy recommendations proposed in this report can advance inclusive and sustainable urban tourism that can contribute to the New Urban Agenda and the Sustainable Development Goals.
This second volume includes 18 case studies across the Americas, Asia and the Pacific and Europe – Amsterdam, Antwerp, Barcelona, Berlin, Besalú, Cambridge, Dubrovnik, Edinburgh, Ghent, Hangzhou, London, Lucerne, Macao (China), New York, Lisbon, Seoul, Porto, Prague and Venice – on how cities are implementing the following eleven strategies: 1. Promote the dispersal of visitors within the city and beyond; 2. Promote time-based dispersal of visitors; 3. Stimulate new visitor itineraries and attractions; 4. Review and adapt regulation; 5. Enhance visitors’ segmentation; 6. Ensure local communities benefit from tourism; 7. Create city experiences that benefit both residents and visitors; 8. Improve city infrastructure and facilities; 9. Communicate with and engage local stakeholders; 10. Communicate with and engage visitors; and 11. Set monitoring and response measures.
This research is a result of a partnership between the UN Tourism and IPSOS. To better manage the issues arising from the growing tourism demand in urban destinations it is essential to understand resident's experiences and perceptions on city tourism. The research aims at understanding the perception of residents towards city tourism, its impacts, as well as the most adequate strategies to manage the growing tourism flows in cities.
Several factors explain the growth of the so-called “sharing economy” in the tourism sector over recent years, including the 2010 global economic crisis, digitalization and new trends in travellers’ behaviour and preferences. This growth has been particularly notable in the accommodation industry. With the emergence of online platforms for short-term rentals, the market has been expanding at an unprecedented rate.
Building upon UN Tourism’s 2017 publication New Platform Tourism Services (or the so-called Sharing Economy) – Understand, Rethink and Adapt, this report provides an analysis and benchmarking of 21 case studies in terms of the rules and regulations applied to the short-term rental market, focusing on three key areas: 1) fair competition; 2) consumer protection; and 3) planning and sustainability.